Allot MobileTrends Report Shows Significant 73% Growth in Global Mobile Data Bandwidth

Allot Communications Ltd., a leading supplier of service optimization and revenue generation solutions for fixed and mobile broadband service providers worldwide, announced today that its Allot MobileTrends Report shows that mobile data bandwidth usage continued its phenomenal rise with 73% growth while the second half of 2010.  Video streaming continues to drive this growth as it remains the fastest growing application type, accounting for 37% of mobile bandwidth. Allot will be exhibiting at Mobile World Congress from 14-17 February, in hall 2, booth B53.

The overall app store download traffic

This Allot MobileTrends Report as well reveals that Google's Android Market lags far behind Apple's App Store with only 9% of the overall app store download traffic.  Nevertheless, its rapid 177% growth rate may influence this balance in the nearly future.  

"Our MobileTrends findings demonstrate that mobile operators must understand the value that over-the-top applications provide to users or rather than just focus on the amount of bandwidth they consume," said Rami Hadar, President and CEO of Allot Communications.  "As networks move towards 4G/LTE (Long Term Evolution, latest standard in the mobile network technology)? and convergence, understanding this value is likely to become furthermore critical as operators will be expected to provide a more enriched and personalized experience for their users."

The Allot MobileTrends Report data

The Allot MobileTrends Report data was collected from July 1 to December 31, 2010 from leading mobile operators worldwide with a combined user base of 210 million subscribers. Allot gathered the data using the long term reporting capabilities of Allot NetXplorer, Allot's centralized management and reporting system. The length of the collection period allows accurate identification of usage trends and patterns, reducing the influence of temporary events in the monitored networks.

Allot Communications Ltd. is a leading provider of intelligent IP service optimization and revenue generation solutions for fixed and mobile broadband operators and large enterprises. Allot's rich portfolio of solutions leverages Dynamic Actionable Recognition Research to transform pipes into smart networks that can rapidly and efficiently deploy value added Internet services. Allot's scalable, carrier-grade solutions provide the visibility, topology awareness, security, application control and subscriber management that are vital to managing Internet service delivery, enhancing user experience, containing operating costs, and maximizing revenue in broadband networks.

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