App releases may help advertisers connect on a deeper levels

From j2 Global, the eVoice and eFax apps were created to help employees do their job outside of an office environment. The eVoice VoIP (Voice over Internet Protocol) App, released for iOS devices, allows people to connect through 3- or 4G connections using VoIP (Voice over Internet Protocol) services, saving cell phone minutes and allowing for connections with cell signals may be weak or faded. It as well turns the iPad into a business phone system complete with an answer attendant, call routing and multiple extensions; transcripts of phone calls can be sent through text or email following calls. And the eFax App, released for Android devices, allows business people to manage documents from remote locations. It is enabled to manage large files, digital signatures and offers storage and search functions.

Meanwhile, in the Android space, Adobe has released new TouchApps, available for consumers running Android 3.1 or higher devices. The apps integrate with file viewing, sharing and transfer features making it simpler for employees to stay connected to work even if working from different office locations. They've as well released the Adobe Creative Cloud to Android devices with releases to iOS systems coming before long.

Finally, GetResponse has released an app center set up to help email marketers browse and integrate apps into their campaigns. Through the platform email marketers can integrate with Salesforce.com and Zendesk CRM's, with social networks, with CMS platforms including WordPress and Joomla! And with e-commerce platforms including osCommerce.