Cellular South Turns Black Friday into 'App Friday' with Six Android Devices and Access to the Best Apps

RIDGELAND, Miss. - (BUSINESS WIRE) - This holiday season, Cellular South, the largest privately owned wireless carrier in the U.S., is making it easier than ever for individuals and families to own an advanced Android smartphone. With six Android-powered devices available, including five devices for less than $100 (after a $50 mail-in reward card) and the nation's most affordable smartphone plan, "App Friday" at Cellular South is the best time to make the Android smartphone switch.

The must-have device this holiday season

"It's no surprise that Android-powered smartphones are the must-have device this holiday season. Our robust line-up offers something for everyone, including price-points that will definitely put the 'merry' back into Merry Christmas," said Jim Richmond, director of corporate communications for Cellular South. "However, our Android offering doesn't stop with just the device. With access to more than 100,000 apps on Android Market, it is our mission to help our customers find the right apps for them. That's why we've created Discover Apps, designed to help customers find the best apps for their individual interests."

To make the Android ownership experience even better, Cellular South is making its highly-touted Discover Apps tool available on each of its Android devices. Changing the way smartphone users navigate the overwhelming world of wireless applications, Cellular South's Discover Apps is a unique tool that gives consumers easy and quick access to the very best Android apps available today.

Unlike other smartphone app experiences that provide access to thousands of apps, but leave customers overwhelmed and unsure of the best ones for them, Cellular South's Discover Apps helps consumers search, find and use the best apps that best fit their lives. By combing through the growing list of thousands of Android apps on a regular basis, Discover Apps chooses the very best, most useful, and fun Android apps available today. The recommended apps help smartphone users get the most out of their wireless device - creating the optimum app experience not available at any other provider.

Industry leader in Android-powered device offerings

"As an industry leader in Android-powered device offerings, Cellular South is at the forefront of the Android revolution and understands how devices like the Samsung Galaxy S and other advanced Android devices are changing the landscape of the wireless industry. That's why we're so excited that our customers can experience this device and all that Android smartphones have to offer," Richmond said. "With its Super AMOLED touchscreen technology with SWYPE, super fast processor, integrated social networking and sleek design, the Samsung Galaxy S offers one of the best Android experiences available today."

Now for only $199.99 (with a $50 mail-in reward card), the new Samsung Galaxy S is the fourth Android device Cellular South has introduced to consumers and businesses in the last 12 months. The Galaxy S brings users a fully integrated entertainment, messaging and social networking experience packaged in a stunning design. Powered by the open Android platform, The Samsung Galaxy S is built on Google Mobile Services including Google Search , Google Maps , Gmail , YouTube and more. Among its many cutting-edge features is Galaxy S' vibrant and durable 4-inch Super AMOLED display screen and virtual QWERTY keyboard featuring SWYPE technology. Plus, with its lightning-speed 1 GHz Samsung Hummingbird Application Processor, users won't experience slowdowns.

The holidays

Cellular South is expanding its Android device offerings just in time for the holidays by adding two touchscreen smartphones to its premier Android portfolio - the HTC Wildfire and the LG Axis - this week. The HTC Wildfire, with Android 2.1 and HTC Sense interface technology, is available online and in stores, Friday, Nov. 26 for $19.99 (with a $50 mail-in reward card). The LG Axis, for just $99.99 (with a $50 mail-in reward card? includes Android 2.1 and a touchscreen display with a QWERTY keyboard.

While AT&T and Verizon's unlimited plans continue to confuse consumers with data limitations and additional charges, Cellular South understands that talk isn't enough for most consumers today. They want to talk, text, e-mail and use the Web at an affordable, flat-rated, simple price. Many also want plans that make smartphones accessible to everyone in the household. That's why, over a year ago, Cellular South created the nationwide Smartphone Unlimited Plan for individuals and families.

"For years we've been pricing our wireless plans and services in a way that wireless users don't have to manage minutes or usage. Wireless users should not have to think before they press send or worry about surprise bills that may come after," said Richmond. "Cellular South customers don't have to worry about calling circles, rollover minutes, roaming networks, days of the week or the time of day. All our customers need to think about is who they want to connect to next."

The industry's most robust

Cellular South's Smartphone Unlimited Plan is the industry's most robust and affordable smartphone plan and includes unlimited talk, text, Web, and e-mail for just $79.99, compared to $119 per month for the same services from AT&T or Verizon. The plan from Cellular South also includes a second line, including all of the same unlimited services, for just $39.99. Customers can get two Smartphone Unlimited Plans for the price of only one from AT&T or Verizon with equivalent unlimited services.

"Our industry-leading unlimited, nationwide plans are just one of the reasons Cellular South is the best wireless provider for smartphone users," Richmond said. "Coupled with our sophisticated and reliable high-speed wireless data network, Cellular South is allowing our customers to do more with their devices than ever before."

Cellular South knows that a smartphone is only as good as the network that supports it and Cellular South has that covered as well. In fact, the company has one of the most advanced and reliable high-speed wireless networks in the nation and recently announced plans for deploying a fourth generation (4G) mobile broadband network using Long Term Evolution (LTE) technology.

Cellular South is a diversified mobile communications company passionately committed to helping customers get the most out of their wireless devices and services. The nation's largest privately owned wireless communications provider accomplishes this goal by optimizing customers' app experience through Discover Apps, providing the most reliable and advanced high-speed nationwide wireless voice and data network, offering industry-leading family and unlimited flat rate voice, text and mobile web plans, and through its online and in-store Discover Centers, which give customers easy, simple and convenient tools, tips, advice and information on how to get the most out of their mobile phone. For more information about Cellular South and its products and services, visit www.cellularsouth.com.