Mobile Connection Management is the Mobile Experience

When you talk about the straightway generation of mobile broadband and network solutions, what companies come to mind? Greenpacket?

The mobile connection management company

If you’re unfamiliar with the mobile connection management company, you may want to get introduced. Greenpacket is hard at work enhancing its software solutions to deliver a seamless experience across LTE (Long Term Evolution, latest standard in the mobile network technology) devices and protocols. What does that mean for clients and mobile engagement? It means a seamless Internet experience regardless of the network with which they are being served.

It’s no secret that mobile devices are more popular, affordable and accessible than ever. As so then, the amount of mobile data is increasing exponentially, thanks to the consumerization of the web, video and research in general. As a result, mobile carriers are struggling to provide the bandwidth needed and the means to manage the data consequently. Ultimately, operators are seeking new networks to help them meet new demands.

Luckily for them, Greenpacket has started trial-testing with existing clients for its Intouch Connection Management Platform, and preparing to launch its LTE-ready software by the end of 2011. With LTE, mobile data can be delivered at rapid speeds so that end users can enjoy fast downloads, crisp and clear VoIP (Voice over Internet Protocol) audio and smooth video streaming no matter where they are.

While such development is driven by the increased engagement and consumption of mobile users, it’s proven to be a reciprocal relationship. LTE development, be it across devices, networks and applications, Lee says, has been aided by examining 4G user behavior patterns. They expect a seamless experience, which means they expect for their network to expand and contrast as needed.

To do so, Greenpacket recently enhanced its ICMP to comply with the 3GPP-defined standard for networking connectivity function. Translation: Mobile operators can offload subscribers from congested cellular networks to WiFi networks using intelligent switching rules based on the operators' network management policies and controls. Outcome: A user’s access won’t be slowed down no matter where they go, from Starbucks to Times Square to home again.

How connected you are to the comings

Regardless of how connected you are to the comings and goings of the telecommunications industry, if you’re implementing mobile engagement strategies, mobile connection management is relevant. Neither research nor the Internet is magic; consequently it’s essential that everyone involved in making the mobile enterprise a more productive place understand what it takes to make it work effectively.