New Bundles From Tru end Exorbitant Roaming Charges

Tru, the world's only intelligent global mobile operator, today launchesa range of contract plans which put an end to high roaming and internationalcall charges for voice and data. The new packages are designed to drive UKbusinesses with an international profile, to switch their main mobile voiceand data contracts to Tru, and promises up to 80% savings on their bills inreturn.

The basis of UK rates

Most mobile phone contracts are purchased on the basis of UK rates,but a review of total cost of ownership versus actual bills ofinternational business clients in the UK reveals some stunning findings.Tru has created The three behaviour profiles shown below, these arerepresentative of 'typical' profiles from Tru's investigation of realbusiness bills from UK mobile network operators.

Geraldine Wilson, CEO of Tru, said: "The rates are phenomenal and ourability to serve clients globally is unique." She continued, "Thesebundles are a clear statement of intent. If you operate internationally, wewant your business: switch to Tru."

- Tru is the only mobile operator to offer multiple mobile numbers on asingle phone. Users can add local numbers for any or all of the Tru networkcountries. Contacts abroad can reach you without having to foot internationalcall charges so business conversations arenever cut short. All numbers are always active and Tru's Smart Caller IDcleverly presents the number that's local to the person being called.

Tru for Business Elite packages are as well available with BlackBerry(R).Both BlackBerry Enterprise Server and the BlackBerry Internet Service(BIS) are available to clients.

The world's first intelligent global mobile operator

Tru is the world's first intelligent global mobile operator and operatesin over 220 countries worldwide, helping people and businesses around stay intouch. We provide communications services that save them money and simplifytheir lives.

Founded in 2006, the company uses research to drive convenience up andcosts down. The company's flagship GSM service, Tru, helps internationalbusiness by charging local rates instead of roaming rates, and low costinternational calls, in a growing number of countries throughout the world.

In Tru countries,, users can choose to have an extra local phone number -allowing clients and contacts to reach each other without footing the billof high international call charges which makes them easier for local peopleto contact, no matter where they are.

The company is as well a pioneer in the mobile VoIP (Voice over Internet Protocol) space. It launched thefirst downloadable mobile VoIP (Voice over Internet Protocol) app for Nokia in 2006 and has since been thefirst on the iPhone, iPod and iPad devices. Tru supports all leading mobileplatforms and devices including Blackberry, iPhone, iPod touch, iPad, Nokia Eand N series, and Android.

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