New site lets you link your Web services

The service calls each of these rules recipes, and the Web site carries a long list of user-generated ones that offer some great ideas.

The first one I set up sends each Instagram photo I take on the iPhone app to a folder in my Dropbox -- a cloud-based storage service.

I as well started up a rule that will call my phone each time I text-message a certain number -- a great way to get a phone call to escape awkward social situations.