Prodea Brings Digital Home to Life in MENA

"The MENA region, with its diverse and 'digital native' population, has ademographic unlike any other in the world," said Anousheh Ansari, CEO andco-founder of Prodea Systems. "Its hunger for connectivity, content and thevery latest in advanced consumer technology provides a perfect environmentfor our intelligent home solution, and this market continues to lead ourbusiness growth strategy."

Prodea's flagship intelligent digital home hub, ROS, features aninnovative, intelligent multi-application platform, designed and engineeredby Prodea with significant investment in research and development. Itstechnology has been validated by service providers and consumers worldwide asthe first solution of its kind. It delivers on the promise of the connecteddigital home for all users, regardless of technical know-how. The combinationof Prodea's white-label platform with managed services support creates asimple-to-use, personalised consumer experience that is accessible anytime,anywhere and through any device such as TV, PC, Mobile, iPad and iPhone.

Host of multimedia functions

Users can enjoy a host of multimedia functions, ranging from voice overIP (VoIP) and video conferencing, to video-on-demand, music hosting andpopular social networking applications (including Twitter and Facebook), homesecurity, e-health and e-learning services. Applications are presented in auser-friendly icon display that can be accessed from any device with a simplebroadband connection. By integrating the solution with an online app store,consumers can continually grow their suite of applications and enhance theirdigital home experience.

Anousheh Ansari added, "Our innovative and robust product has alreadysparked interest amongst telecom providers and partners around the world. AtGITEX this week we are introducing our multi-application solution inpartnership with anayou under the "NXT" brand. Through agreements such asthis, we open up a new spectrum of exciting broadband services for serviceproviders and their customers across the region."

Prodea Systems, based in Plano Texas, is a privately held company formedby the Ansari family, inventors and proven entrepreneurs with a history ofbuilding companies based on industry-changing technologies. Prodea Systems istheir latest endeavor to address the challenges of today's increasinglycomplex digital home and connected small business environment and combinestate of the art technology and simplicity in a single command center for theeveryday consumer.

The Prodea Systems platform provides a turn-key

The Prodea Systems platform provides a turn-key, white label solution fortraditional and alternative service providers who require continuous andtimely delivery of new and innovative services to their subscribers over theexisting broadband infrastructure.