Racemi Eases Cloud Migrations to Amazon and Rackspace

Racemi's easy-to-integrate OEM automation research migrates server images regardless of underlying operating system, application software, configuration, or even the physical, virtual, or cloud infrastructure. This provides flexibility to deploy workloads where it makes most sense, factoring in cost, security, privacy, performance. For instance, hybrid and private clouds can better address certain enterprise requirements, especially related to privacy and security.

"The reality is that not all IT services make sense to host in the cloud. Most of all, IT needs flexibility," said Lawrence Guillory, CEO of Racemi. "We make it incredibly easy to build-out dynamic datacenters and cloud computing implementations working by common consent. Our innovation helps create new levels of flexibility for datacenter managers and administrators by automating movement of datacenter workloads - whether those are on physical or virtual servers - in the datacenter or the cloud."

Racemi makes its software available to innovation partners to incorporate into their product offerings to provide an easy path for OEMs wanting to add cloud-ready capabilities to their offerings.

The entire personality of a physical or virtual server

DynaCenter software captures the entire "personality" of a physical or virtual server, including Windows, Linux and UNIX operating systems, applications and the storage and network configurations, in a single bootable image. This image has the ability to migrate to the cloud, during maintaining the personality and configurations of the original server.

Racemi's innovation compares the configurations of the source and destination servers and reconfigures the necessary elements and device drivers "in-flight" to ensure that the image can be run in the new environment, whether private datacenter or public cloud.

Glenn Rossman has more than 25 years communications experience working at IBM and Hewlett-Packard, along with startup StorageApps, plus agencies Hill & Knowlton and G&A Communications. His experience includes media relations, industry and financial analyst relations, executive communications, intranet and employee communications, as then as producing sales collateral. In research, his career includes work in channel partner communications, data storage technologies, server computers, software, PC and UNIX computers, along with specific industry initiatives just as manufacturing, medical, and finance. Previously his latest stint in research, Glenn did business-to-business public relations on behalf of the DuPont Company for its specialty polymers products and with the largest steel companies in North America in an initiative focused on automakers.