Snom technology introduces new channel program in AN/Z

The two-tiered program is used by the company to sell in to distributors. snom's distributor partners will provide a business plan for the company, value to the customer and training to the marketplace.

The company made the move afterwards re-aligning its channel strategy to employ three businesses as its official distributor partners - Alloy Computers and IPL Communications in A/NZ and Compass Communications as an official distributor in New Zealand.

"As our applicable markets continue to expand through SIP-based PBX (Private -Automatic- Branch Exchange)s and Microsoft Lync, the role of our distributors becomes moreover crucial because they are our liaisons to the VAR community and ultimately our end clients worldwide," snom research director of partner alliances, Tommy Lee, said.

The company as well unveiled a new line of business VoIP (Voice over Internet Protocol) phones - the snom 7 series, designed for SMBs requiring an enterprise-class desktop phone on an SMB budget.

The snom 720

The snom 720 and snom 760 VoIP business phones interoperable with a wide range of IP PBX, hosted VoIP and unified communications platforms.

Both the snom 720 and 760 offer a Gigabit Ethernet switch, automatic provisioning, wireless LAN connectivity and snom's wideband HD voice quality. Both phones can transfer data at a speed of 1000Mbits/s without slowing down the network or a connected PC. They as well feature Bluetooth connectivity via optional USB stick.

The snom 720 offers 18 fully configurable function keys and four variable keys and as well supports all standard VoIP calling features including an address book with 1000 possible entries, speed dialing, URL dialing, ringtone selection and LED call indication.

Both phones will be available from Alloy Computers and IPL Communications in A/NZ and Compass Communications in New Zealand in Q1 2012, priced at $US219 for the snom 720 and $US329 for the snom 760.

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