Treehouse Interactive Introduces New Series of Webinars

SALT LAKE CITY, Utah - March 22, 2011 - TreeHouse Interactive™, the research leader in on-demand partner relationship management, channel sales force automation and demand generation solutions, today announced the dates for its straightway series of webinars and participating industry experts. The series focuses on sharing practical information and advice to professionals across marketing, sales and channel departments to enhance their programs and support revenue goals.

? April 21, 11amMT: Partner to Partner Networking to Enhance Channel Success, Heather K. Margolis, President and Founder,    Channel Maven Consulting

The founder

Brandt Page is the founder and CEO of Launch Leads, an in the extreme fast-growing B2B lead generation, lead qualification, and appointment setting company that specializes in building sales pipelines. His presentation will discuss five key tactics that help sales people master the process of initiating contact and establishing a relationship with decision makers. Attendees will learn how to identify true decision makers, work with gatekeepers, turn 30-seconds into 3 minutes on the phone with decision makers, what "no" in effect means, and how to avoid the biggest mistake sales people make.

As technologies evolve and the number and variety of offerings increase exponentially, solution providers are for all that challenged to be their clients' "one-stop-shop" and trusted adviser. Solution providers have begun partnering with each other to bolster their knowledge and service levels. So how can vendors better enable partner-to-partner networking? Heather Margolis, president of Channel Maven Consulting, explains how companies can facilitate better partner-to-partner networking by:

Today's dynamic information exchange is exploding with new channels of social interaction and fast-moving content across the Web. The opportunities for expanding Web presence, increasing SEO rankings, and lead generation through new and social media channels are endless - and mind boggling. Joe Austin, CEO of Ventana New Media, will discuss a strategy for mastering the myriad of social networks, news communities, blogs, microsites, audio/video distributors and more, for greater business value. Ventana establishes new media programs that help companies outshine the competition, create lead generation platforms, and boost organic search rankings for greater Web visibility and URL authority.

- Pure Hacking, the Australian experts in helping organisations protect their information assets today confirmed that its Chief Innovation Officer, Ty Miller, has been confirmed on the official Black Hat 2011 conference program as a Trainer. Miller will be running a multi-day, high intensity training course, "The Shellcode Lab" to develop and understand shellcode in a hands-on environment. Course attendees will gain a thorough knowledge and practical skill set on how to create shellcode and tune their elite security skills. This is the second program appearance for Miller at the world's most high profile security event. He earlier presented his development of "Reverse DNS Tunneling Shellcode" at the Black Hat event in 2008.