What Amazon Will Be Like In 2030

What's more, Amazon's Founder and CEO Jeff Bezos is nothing otherwise a long term thinker. Amazon stayed unprofitable for 8 years, including 5 as a public company, because Bezos understood that he had to reach scale earlier profitability. Amazon got into cloud cloud computing before nearly anyone else because Bezos understood how huge it would be.

How they got into cloud computing

But think of how they got into cloud computing: they had built this enormous computing capacity to handle all their traffic, and they decided to start renting it out. Amazon has buitl an enormous logistics apparatus. Why woudln't they at some point rent it out?