AlarmWATCH, Inc. Takes Security Technical & Sales Training Workshops On the Road

As the last days of 2011 wind to a close, U.S. security dealers are gearing up for another year of challenges to protect their business and residential customers from emergent threats just as fire, burglary, computer hacking and personal identity theft. AlarmWATCH, Inc., best known for its ‘out-of-the box’ and innovative security offerings and best business practices, will expand its sales and technical trainings to dealers in Virginia, Ohio, Indiana, Kentucky and other states.    

Long story short do the needs of our dealers

“Our industry changes rapidly to cut a long story short do the needs of our dealers and end users,” said Guy Kline, V.P. of Sales and Marketing for AlarmWATCH, Inc. “These workshops deliver a one-two punch for many types of security companies and vertical industries who want to diversify their offerings. For the past few years, mid-Atlantic dealers saw a great benefit from our trainings and expert industry advisors to increase their monthly recurring revenue and up sell their products and services. They told other dealers about the programs, who in turn asked us to expand on them. These once “exclusive” technical and sales trainings were only available through the AWU, next to our facility. Now, we’ll expand them to dealers in other states who want the same competitive advantages.”

Through trainings at the AWU, new and seasoned security owners and their sales and technical teams keep abreast of the latest sales techniques, the most recent remote web access, video surveillance and VoIP (Voice over Internet Protocol) solutions and best business practices to effectively run their operations. Courses include new product trainings, by invited distributors and manufacturers, as then as presentations from industry consultants who specialize in security sales, business management and key practices necessary to dealers’ success in today’s market. Dealers will benefit from a comprehensive array of business and marketing services available through AlarmWATCH, Inc. They can as well attend fun networking events and competitions designed to spar new business growth, including the annual Protect-a-Thon football challenge, which will expand in the coming year.

In January 2012, AlarmWATCH kicks off their road show with a triple header full-day training in Hunt Valley, Maryland to help dealers improve their bottom line. Morning sessions feature Marc Gilbert, a security business expert in financial management and RMR services, who will discuss ‘How Healthy is Your Business?’ “Marc takes security business owners through a sequence of steps to place value, track and manage their assets and consider how to leverage and maximize their businesses for the day they will retire,” said Kline. Over lunch, Brian Villari, a security industry insurer, will educate dealers on a variety of insurance options, relevant to their business. The afternoon session features Donna Morreale, a leading security industry expert who mentors dealers through AlarmWATCH’s new Intensive Care Sales Training Program. “Morreale’s prescription for success for sales specialists, sales managers and business owners guarantees new sales,” said Kline. “This session is packed with information and techniques that dealers can use on the spur of the moment.”

In February, 2012, AWU takes its team to Virginia Beach to introduce new dealers to technical information on DSC’s Impassa…the straightway generation of self-contained security systems and new solutions for cellular and Internet-based communications.