Cisco should have killed Cius earlier

Cisco Systems Inc. Cisco Systems Inc. Latest from The Business Journals Round 1 of Social Madness ends MondaySRI makes acting CIO Jennifer Kenny permanentUse diligence when choosing an IT provider Follow this company was too slow in killing off its Cius business tablet computing device, CEO John Chambers told reporters on Tuesday.

The San Jose-based networking equipment giant two weeks ago said it will stop making the Cius, less than a year afterwards it was introduced.

But Chambers said it was clear very early on that the tablet couldn't compete effectively against Apple Inc.'s Apple Inc. Latest from The Business Journals Apple focusing more on ChinaDBJ Tech Watch for Wednesday: Apple, Facebook, Microsoft, DishPrivacy advocates question Facebook-Apple integration Follow this company iPad, which reportedly accounts for near two-thirds of the such devices being used in businesses.

The volumes you need

"Once you realise you're not going to reach the volumes you need, you should just stop," the Network World trade publication reported that Chambers said at a San Diego conference. "We should have made our decision to exit the Cius market nine months ago."

Cisco over the past year has been refocusing on a smaller number of businesses as it tries to get back on track afterwards a failed effort to expand into consumer-oriented lines.

Chambers said on Tuesday that the company is as well focusing more intently within its core business collaboration and networking equipment businesses.

The company is now focused on five market areas

The company is now focused on five market areas: routing, switching and services; collaboration; data center virtualization, as then as cloud, video, and business process architectures.

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