
Cobra iRadar Receives 2011 International Design Excellence Award
Cobra received the Silver IDEA award in the highly competitive "Communication Tools" category, which included entrants from some of the world's largest and most design-forward companies in areas just as telephones, VoIP (Voice over Internet Protocol) phones, cell phones, smartphones, PDAs, navigation devices, headsets, accessories, and more. The IDEA 2011 judging was based on a diverse set of industrial design excellence criteria, including research, benefit to the user, social responsibility, client benefit, visual appeal, design aesthetic, and more.
The first detection system to combine radar
Cobra iRadar is the first detection system to combine radar, laser, and speed and red light camera detection innovation with the power of iPhone® and Android? smartphones. It consists of the sleek dash-mounted Cobra iRadar detector unit combined with the free Cobra iRadar app. Cobra iRadar pairs the detector with the smartphone using Bluetooth® wireless innovation, and at the same time empowers users to view radar alerts, control settings, log alert history and be alerted to upcoming speed and red-light cameras. Should the contingency arise, the phone's data connection and Cobra's cloud-based services makes it possible to create a social network of iRadar users who can share live radar and laser locations, speed trap areas, and photo enforcement cameras in real time.
Cobra iRadar for iPhone and Cobra iRadar for Android are currently available at traditional and online retailers nationwide for $129.95. The Cobra iRadar app for iPhone is available at no charge via the Apple App Store, and the Cobra iRadar app for Android is available free of charge to Android users via the Android Market. To locate a retailer or learn more, visit www.cobrairadar.com.
Leading global designer
Cobra Electronics is a leading global designer and marketer of communication and navigation products, with a track record of delivering innovative and award-winning products. Building upon its leadership position in the GMRS/FRS two-way radio, radar detector and Citizens Band radio industries, Cobra identified new growth opportunities and has aggressively expanded into the marine market and has expanded its European operations. The Consumer Electronics Association, Forbes and Deloitte &Touche have all recognized Cobra for the company's research and industry leadership. To learn more about Cobra Electronics, please visit the Cobra site at www.cobra.com. Follow Cobra on Twitter at www.twitter.com/CobraElectronic and Like Us at www.facebook.com/CobraElectronics.
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Iradar
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International Design Excellence Awards 2011
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Cobra Iradar Awards
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