HP cloud to beat Amazon to the punch

Echoing other cloud enthusiasts, Ryan said when "implemented nicely" cloud offered an elastic computing experience. The company has tinkered with cloud services in the past.

"At Telstra, we're investing more than $800 million across five years to furthermore grow our cloud computing services. We have strategic alliances with world-leading research, application and systems integration partners.

"I would imagine for certain use cases there is a competitive aspect with Amazon nevertheless Hewlett-Packard is in effect targeting enterprises, enterprise information innovation, technologists and developers inside enterprises. In other words where Hewlett Packard's customer focus is as a company on the IT side, anyway."