Intel Atom Chips to Power Nissan's Next-Gen 'Connected Car'

"Research and vehicles are integral elements of day in day out life and by combining the two, we can we achieve a really connected, mobile lifestyle," Ton Steenman, vice president of Intel's Intelligent Systems Group, said in a statement. "The processing power of the Intel Atom processor enables Nissan to deliver information and entertainment to drivers and passengers simultaneously in a safe manner and opens the door to more enjoyable driving experiences."

Splash with its Atom platform in the IVI market

Intel has been working overtime in recent years to make a splash with its Atom platform in the IVI market, where the chip giant's embedded x86-based solutions compete with other processor architectures. The company recently announced a $100 million Connected Car Fund managed by its Intel Capital unit, has cut the ribbon on its Automotive Research and Product Development Center in Karlsruhe, Germany, and is pursuing several other initiatives designed to develop various computing technologies for the automotive space.

Intel's collaboration with Nissan has focused on such areas as "mobile device-to-vehicle fusion, cloud-based services for vehicles, and vehicle video surveillance via smartphones, as so then as vehicle access and control via smartphones," the company said.

The stops with the Infiniti LE concept car

Nissan looks to be pulling out all the stops with the Infiniti LE concept car. Promising "the future of zero emissions performance luxury," Nissan's then-generation electric car uses Intelligent Park Assist innovation to guide the vehicle into position over a wireless charging pad that owners keep in the garage.