Spotting Trends In The Market Equals Making Money

It seems as if the market and technical trends in its entirety have shifted in what appears to be overnight. This shift started with Apple and Google. I know you’re thinking, doesn’t everything? As frustrating at this stage to accept, there has to be a leader and everybody can’t play quarterback – and in the tech sector they’re the ones who call the plays and distribute the ball. Apple is in the early stages if the iCloud’s development, during a recent report suggests that Google’s Gmail has now become a viable alternative to Microsoft Exchange.

Recent report

In a recent report by IT technology firm Gartner, not only did they forecast what "old innovation" has become, nevertheless in a separate report they offered a clear glimpse of where it is heading – remarkably the recent acquisitions more than support that theory. The article was quoted as saying the following:

The popularity of smart phones and tablets have placed both Google and Apple in advantageous positions, a lot of which has to do with the increased popularity in Facebook, Twitter and LinkedIn. These devices, which combine various social networking, gaming, scheduling and other business functions, have quickly moved from wants to must-haves and have managed to capture consumer fascination, as we live more active and on-the-go lives. Analysts expect the usage of these devices to continue to explode.

For investors, more important than trying to figure out why these shifts occur is embracing the change and understanding what the market does. Investors will as well be better served to figure out which companies stand to benefit more so than others – particularly in innovation, where the sector in the aggregate has gone through various shifts this year and the signs have become clear as to where it is heading then.