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Virtualization & Aggressive Cloud Computing Adoption Produce Big Benefits

The latest BriefingsDirect roundtable discussion focuses on two prime examples of organizations that have gleaned huge benefits from high degrees of virtualization and aggressive cloud computing adoption.Join here executives from Revlon and SAP, who recently participated in a VMware-organized media roundtable event in San Francisco. The event, attended by industry analysts and journalists, demonstrated how mission-critical applications supported by advanced virtualization strategies are transforming businesses.The discussion examines the full implications of IT virtualization, and how accretive benefits are being realized -- from bringing speed to business requests, to enhancing security, to strategic disaster recovery, and to unprecedented agility in creating and exploiting applications and data delivery value.Our guests are David Giambruno, Senior Vice President and CIO of Revlon, and Heinz Roggenkemper, Executive Vice President of Development at SAP Labs. The chat is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions. [Disclosure: VMware is a sponsor of BriefingsDirect podcasts.]Here are some excerpts:

We kept taking external money that we were spending and were able to give it back to the business and in substance invest in ourselves.

At Interarbor Solutions, we create the analysis and in-depth podcasts on enterprise software and cloud trends that help fuel the social media revolution. As a veteran IT analyst, Dana Gardner moderates discussions and interviews get to the meat of the hottest innovation topics. We define and forecast the business productivity effects of enterprise infrastructure, SOA and cloud advances. Our social media vehicles become conversational platforms, powerfully distributed via the BriefingsDirect Network of online media partners like ZDNet and IT-Director.com. As founder and principal analyst at Interarbor Solutions, Dana Gardner created BriefingsDirect to give online readers and listeners in-depth and direct access to the brightest thought leaders on IT. Our twice-monthly BriefingsDirect Analyst Insights Edition podcasts examine the latest IT news with a panel of analysts and guests. Our sponsored discussions provide a unparalleled, deep-dive focus on specific industry problems and the latest solutions. This podcast equivalent of an analyst briefing session -- made available as a podcast/transcript/blog to any interested viewer and search engine seeker -- breaks the mold on closed knowledge. These informational podcasts jump-start conversational evangelism, drive traffic to lead generation campaigns, and produce strong SEO returns. Interarbor Solutions provides fresh and creative thinking on IT, SOA, cloud and social media strategies based on the power of thoughtful content, made freely and easily available to proactive seekers of insights and information. As a result, marketers and branding professionals can communicate inexpensively with self-qualifiying readers/listeners in discreet market segments. BriefingsDirect podcasts hosted by Dana Gardner: Full turnkey planning, moderatiing, producing, hosting, and distribution via blogs and IT media partners of essential IT knowledge and understanding.

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