What is it?

A. It's not about tracking in real life. It's about tracking on the internet, and during it's not quite the equivalent of stalking, nearly everything you do online is tracked by someone, somewhere.

A. Yes, between technical and legislative measures, the internet should become a much more secure environment for users to operate in.

In fact, Google, the creator of Chrome, has recently signed a letter opposing Do Not Track legislation in California since it feels it will unnecessarily impact on its advertising business.