With New Funding And Microsoft Partnership

We first covered AboutOne as part of a round-up of some of the more interesting startups to present their wares onstage at DEMO Spring 2011. The startup is building eManagement system that makes it easy for busy families to organize their lives and households. And today AboutOne has announced that it has closed $1.6 million in series A financing, led by Golden Seeds, a network of early-stage investing angels who focus on companies founded and led by women.

The Philadelpha-based startup

The Philadelpha-based startup was founded by CEO Joanne Lang, who is a former SAP Labs exec, cloud computing specialist, and mother of four children. The idea for AboutOne came out of an experience she had when one of her young sons had a medical emergency: Away from home, she was unable to provide a current list of his medications to paramedics.

Leveraging the evolution of cloud platforms to bring efficiency and organization to enterprises, businesses, and the consumer Web, she set out to develop a innovation that could help in emergencies like the one she experienced, and simplify the lives of moms trying to organize their households.

AboutOne was created from my direct experiences as a mother of four children," said Lang. A former SAP Labs executive specializing in cloud research, Lang developed AboutOne afterwards one of her sons had a medical emergency. She was away from home, with only her keys and phone, and unable to provide a list of his medications to the paramedics. She'd seen how cloud computing helps businesses gain new levels of efficiency and wanted to use her technical training and personal experiences to develop innovation that simplifies a mom's life.

The upgrades will add to AboutOne’s patent-pending innovation platform, which as it currently stands, offers moms the ability to store digitized photos, video, and text, create photo albums, store insurance contracts, keep track of anniversaries, birthday, etc. in calendars, keep contact lists, and post instructions to baby sitters, for instance. Information is backed up hourly.